MonthMarch 2017

3 Areas to Focus On To Successfully Launch New Product or Service

Portfolio vitality is required if a company is going to ensure future performance and survival. This is achieved through the continual launch of new products and services to the customer. Some organization are referring to a combination of products and services as solutions or offerings. I will use all of these terms interchangeably in this post. As someone whose domain expertise lies between the idea and launch of a new product, I am frequently asked what the most important things to […]

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